2012 Ironman World Champion

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My Batemans Bay Challenge

Jaimie’s Blog March 2014

‘Challenge’ – a call to someone to participate in a competitive situation or fight to decide who is superior in terms of ability or strength.

2. a call to prove or justify something.

My BATEMANS Challenge

 I always cringe when I read the words “race report” from a pro athlete. Why? That’s a good question – it just sounds so boring, so flat, so opposite to ‘juicy” (plain).

It’s a ‘report’ – now that says it all!

Why not title it “my sweat and tears” (corny I know) or “my emotional carnage”, or “my natural high”, or “sea of lycra” (well this could attract a TV spot at least, throw in the chamois cream aspect, & its now soft porn:).

Where is the info re what the athlete did before the race? Best food/coffee stop en route to the race perhaps? There is ALWAYS some drama in getting to the start line.

Where is the personal gritty stuff that could actually provide some relief to the rest of us.

Like the brand of chamois cream that works best?

Or the trick to taking off a wetsuit in T1 quickly (yes my T1 time was over a minute)J

What bra or race kit (one for the girls or maybe the ‘’chesty men”) is the most effective for race day?

What goes through one’s mind when you are resembling awkward seals in a white water frenzy on the start line?

What was the stand out in the event? And what could change next time to make it even better.

Well I am far from a Pro but Im gonna write it like I own it. I’ll start from the top –Pete and I had 2 weddings the Friday night in Sydney before driving the 5 hours Saturday morning to Batemans Bay for the “Half Distance” Triathlon – yes please note not ‘half ironman’ ‘Half Distance” – what has the world come tooooooooo!!!!

Before the gun went off my tyre blew in transition with 10min till race start. Lucky Andy from Hire Speed Wheels (http://www.hirespeedwheels.com.au) was there to fix it. Then realizing two holes in my wetsuit had conveniently grown. SO I was thinking at the swim start “don’t wee in your wetsuit Jaimie” and I wonder what we’ll eat after this”. The swim was smooth and easy (a must for any non confident swimmers out there), then onto the bike.

Imagine rolling hills, endless farm land, lake views amongst a sea of lycra. With a couple of 3hour rides before race day under my belt I was happy to enjoy both the scenery and the time on the bike in an area I had never been. Getting to see Pete a couple of times on the bike, both waving madly was fun too.

Onto the run. My racebelt was a goggle strap held on by safety pins for I lent my racebelt to somebody in need of it moreJ It snapped of course so I held the number in my hand for the run – resembling a courier with the sweats.

I did not stop smiling for one second the whole run. Not knowing if my foot was going to hold up I ran within myself, stoked to be just ‘running’.

*What I wore – I realized I didn’t actually have a race kit to wear the day before we were flying out. So in Sydney I brought a 2XU tri race suit and a Lulu Lemon Camo printed crop top.

  • I had no tender ‘bits’t thanks to  Aussie Butt Cream  chamois cream.
  • The Asics Gel Noosa Fast 2 Running Flats got me through the run without any drama from my foot.
  • I wore Rudy Projects Hypermask Sports Performance in the white gloss and orange lenses for the bike and the Rudy Projects Noyz (Pink Fluro / Multi Laser Blue Lens on the run (note the colour co ordination of my shoes and sunnies)J

*Travel Tip – make it a journey, not a ‘job’. We did this by stopping in Berry at ‘the Sourdough Café & Bakery”.

*Nutrition Tip – Make snacks for both transit time and your destination! I made a paleo banana bread for the flight down (which we ate before getting on it), plus a raw food slice. Jen (pete’s mum) had made brown rice, sweet potato, spinach, tuna + chopped up fruit for us to have in the car.

*The highlight of the trip was meeting Nat and his better half from the Indigenous Marathon Project, and getting to don an IMP Asics Singlet with pride.

Hope your experience what it may be brings half as much joy as what Batemans Bay did for me.

xxJaimie in Challenge Batemans Bay  Pete and Jaim Batemans Bay 2014 IMP Batemans Bay


Husky race

Huskisson Long Course Triathlon Race Report

Even with 4 hairpin turns around witches hats, and 4 times up a little rise, it’s a fast 20km run. It’s follows the coast along a concrete walking path and is beautifully scenic, with a few very small rolling bumps that give you a little boost on the downside. Now I’m not saying I broke any records and did anything unbelievable, but what I did do was run way beyond what I have done in training, all by being in the moment.

A week ago was the end of a very solid bike week that I had done by feel, as usual, and I felt good so I did a lot, with a few slow runs off the bike. The week of this race went very quick and I did more swimming than usual, one long ride with a run off the bike, and everything else was pretty short and easy. However I could probably make a case that my legs were still a bit fatigued from training.

However I went down to Huskisson to win. I wasn’t there to do a training day. I was there to start my 2014 season, my new campaign, with a new approach, with a win. I couldn’t tell you what I did in training in January as I don’t keep a diary and don’t follow a plan, but I must have been doing something because I don’t remember doing nothing, nor was I building a fence and garden as I did in December. So I felt comfortable with where I was, which was right there on the start line.

I swam, exiting the water near the front and was surprised in a good way that Tim Reed was there next to me getting his helmet on. He has improved his swim and now the race was on! I had a shocker transition losing my helmet strap inside my helmet and lost several seconds that I had to make up in the first 5km on the bike. It whittled down from 5 guys to three. Sam Appleton was riding strong taking turns on the first lap, then Reed and I attacked each other on the second lap, then we realized it was futile and we were a bit tired on the third lap.

T2 was fast, and we three left transition together, but very quickly Reed surged, and I was shocked. I normally like to ease into the run, but I had to relax and go with it. I sat behind Tim and had to block all thoughts from my mind about how I haven’t run much, Tim’s race fit, I’ll probably fatigue at this pace etc. etc. and just ran in the moment. I forgot about the hard ride we’d just done, I forgot about the training I hadn’t done, and I worked hard at relaxing every muscle in my body and blocking every thought I was having. I found my breathing was much more in control the Tim’s, and as I found my rhythm I took the lead, then Tim took it, then me again, and as we hit halfway and a little incline I took advantage of believing I had the capacity to increase my output more than Tim (since he was already breathing hard), and it worked. I extended my lead and broke that invisible rubber band that had held us together.

I would guess that we ran the first 10k in 33mins, then I ran the second 10k in 34mins. I think it was a fair 20k, just a fast 20k. Running relaxed was incredible. Relaxed but under pressure was a unique experience that I have actually been specifically training. If you accept that the mind controls every reaction in your body (which you would accept easily if you saw the information to prove it) then you start to approach things differently, and every moment of life becomes a moment to practice being in the moment. You are not defined by your past, by the training you have or haven’t done. You are what you are in this moment. Putting into place what I had trained to do (relax while running) was what helped me win. Now I’ll recover, then add some more physical load to my run training and the next race, Challenge Batemans Bay on March 16, with my mind and body abilities that little bit stronger, I could be that little bit faster ☺

A big mention how proud I was of my mum, who has worked really hard to overcome years of illness and injury that forced her to stop triathlon 10 years ago, and finished the Sprint Triathlon in great shape on the Saturday. Looking forward to many more weekends racing with mum.

Thanks to Elite Energy who run an amazing event and have built up a great tradition down there, and I’m very happy I kept my tradition of good results at this race going. I can’t wait to do it all again in Bateman’s Bay in a few weeks, and also watching mum and everyone else race the sprint, enticer, and kids triathlons on the day before I race. I had a blast handing out hundreds of kids medals and I enjoy getting a photo with them after they finish, even if they don’t all know who I am, their mum and dad might tell them one day ;)

Can I fly?

Why I am aiming for 7hrs 30mins in the Hawaii Ironman.

I set myself a goal, and shared it on twitter at the start of the new year.

@petejjacobs: “My goal in 2014 is to cross the Kona finish line in 7hrs 30mins. ‪#aimhigh All the best chasing your dreams in 2014.”

The responses I got were incredibly varied, and showed peoples differences. The best responses were the ones that understood what I was saying, along the lines of “shoot for the stars and you might make it to the moon”. I needed a goal so far reaching to help me dismiss all thoughts of limits. A goal that in itself has no limits makes the journey one without limits along the way also. Of course it should be easier to train without limits if the end goal itself has none, right?

I also appreciated the more numbers based comments, like those that broke down the splits I’d need to do on race day, or how much faster than Craig Alexander I’d need to go etc. I was flattered that people took my 7:30 comment serious enough to entertain the thought of how I would achieve it.

And of course there are always a few negatives out there who want to bring you back to earth, or 6 feet under it, by telling you how impossible it is and they look forward to watching me fail. My response on twitter was

@petejjacobs: “What’s the point in setting a goal you know you can achieve.‪#motivation Didn’t think people would take me seriously. ‪#flattered

To then be told there’s no point setting a goal you know you can’t achieve. That was interesting and got me thinking, for about half a second!, because I completely disagree. I know why I set the 7:30 goal and I know it feels good.

Setting a goal that is beyond your limits might not work for everyone, but for me it’s the way to get the most out of myself. It’s a way for me to stay motivated, to take what I learned last year and implement it, to stay focused on the right things (which is everything equally all at once), and to change what I’m aiming for so I don’t become stagnant or complacent. 7:30 makes the big day in October all about me, to me. It means that when I’m out training for the next 10 months I’m not worried about what other athletes are doing, I’m in my own race. And if I don’t make it home in 7hrs 30, and you are an idiot, ask me if I’m disappointed :)

Then of course there are those who think that it is realistic and that one day someone, possibly me, could achieve this time. And those people are the best :)

Thanks to everyone who replied and got involved in the idea. Let’s hope the last group are the “told you so” group before my career is done, because I hadn’t even thought it serious AND achievable like they did. Love it!

all the best for 2014 and beyond!


Pete with the Asics Team

Updated thoughts.

The days have flown since Hawaii, and yet is does now seem like a very long time ago. In the 7 weeks after Kona I was home for a total of 5 days, 2 of those days where filming a video with Asics. The other three were packing for the next trips.

Highlights where running the New York marathon with Jaimie and being supported there by Asics who put on some great VIP experiences as a major sponsor of the event, also the 2014 Boardman Bikes product launch in London, our holiday in Croatia, and getting up close and personal with a baby elephant in Thailand (the race there was fun too).

It was my back that let me down in Kona, an issue that flared up just before Sunshine Coast Ironman 70.3 a month out from Hawaii, and I was so pig headed and confident that all would be ok that I kept doing the sessions I thought I needed to do instead of dealing with the obvious issue which undermined everything I’d worked for.

It was the mistake I needed to have. I consider myself one of the most laid back athletes, capable of taking days of training and feeling no guilt or worry at all, yet I couldn’t see the forest for the trees in the last month before the big dance. I was so focused on the singular goal that I ignored all that matters on a day to day basis – what do I need to do to be the best I can be today? A question I have since discovered and will use for the rest of my career.

Only through mistakes do we learn, and make changes for the better. I have been happy and upbeat when talking about Kona, Kona 2014 that is, as I don’t want to look back into the past. I’ve spoken to the people I needed to speak to about it, I know what went wrong, and I don’t want to relive the disappointment of the result of 2013.

In Bunnings hardware store today I saw a 6 year old boy lose balance on the front of his dad’s trolley, and roll onto the ground from the 6-8 inch platform and pull a gas bottle onto himself as he fell. I feared it would fall on his head, I wasn’t close enough to do anything, but it missed his head and landed on his finger and nearly cut it clean off. I think it was a good outcome to not fall on his head, the dad didn’t see it from my angle and probably thinks it’s a tragedy what has happened to the finger, and if I’d been closer and stopped it all from falling no one would have known what could have possibly happened.

Ignorance is bliss but sometimes we all need to learn a few lessons and see things from another perspective.

I’m back training just this week, as the first two weeks at home I just worked from sun up till bedtime building a fence, garden, shelves, organizing the house, so now training can begin with a clear head. It was 9 weeks with 2 bike rides, several jogs, and 2 ocean swims. Now I’m ready to get stuck into my work J

Hope you all had a great Christmas, enjoy New Years, and all the best for 2014.


Post Kona Bucket List Workouts with some Travel Tips thrown in!

Jaimie is back with Jaimie’s Blog – enjoy!

Post Kona has been busy! Upon landing at Brisbane Int Airport Pete went straight to the Gold Coast for a 2 day Bucks Party, developed a short lived though strong relationship with Starbucks in a quest to keep up with his seasoned drinking matesJ

I was lucky enough to head straight back to Noosa! Asics arrived the next day to shoot a global campaign utilizing our house as base camp in addition to the Noosa surrounds. The next two and a half days were spent riding, swimming, surfing, running, and speaking for the camera (won’t give a few quirky details away which you’re sure to see in a couple of weeks).

Next day we were once again at the airport, 4 days after arriving home from Kona heading to Pete’s best mates wedding in Sydney.

Pete with the Asics Team

A great night!

It was tough as always seeing your family and close friends for a day, fortunately or perhaps unfortunately reestablishing that homesick feeling.

Next Stop – NY Marathon with Asics America. A week before Kona we decided we would head to NY  for the NY Marathon courtesy of Asics for Pete to do some appearances. I thought whilst there why not do the marathon, my first marathon having never ran more than the 21km in a half ironman. When Pete’s race didn’t go to plan in Kona he decided he would love to experience it too, running it together would be icing on the cake!

Annie from Asics was fortunately also able to run it last minute so we resembled three amegos totally under prepared, set for a wild adventure through the boroughs of New York City.  Meeting Pete’s Asics team mates was a real buzz – Ryan and Sarah Hall, Julie Culley (and Chris), Deena Kastor & Alicia Montano.


Lots of fun!

Some NY Tips I hear you request – for those of you travelling to the Big Apple in the future!

Best Burger: Shake Shak (order any burger, you can’t go wrong) in addition to a must have Peanut Butter Shake. (691 8th Ave, New York in Times Square)

Best Fast Food: Chipotle (Mexican which we consider healthy) 854 8th Ave, New York

Best Trendy Bar/ Restaurant: The Renaissance Bar (this overlooks Timesquare and resembles what I imagine a “sex in the city” atmosphere for either a romantic night or a girls night out. 714 7th Ave New York

Best Asian Meal, bring your hunger: Inakaya is a trendy hotspot with the best Japanese experience in town! http://www.inakayany.com 620 Eighth Avenue (Aka: 231 West 40th Street),

Best Breakfast/Brunch/Lunch Café: Le Pain Quotidien (70 W 40th St

(between Avenue Of The Americas & 5th Ave)

Best activity hotspot: Hire a bike for a couple of hours and ride around Central Park, in winter you can stop and ice skate also. Check out http://www.rent-a-bike-centralpark.com


So much food!

Best Nutrition Tip for a Marathon as a first timer: I had porridge (oatmeal) 2 hrs before the race start, a Shotz (www.shotz1.com) gel 5minutes before the race start then continued consuming 1 each 45min. The last 15km I was cramping with the last 10km excrutiating (not running the kms will do that) so I ended up having a Shotz gel once every 20min to a) take my mind off it and b) minimize the cramping

Best post Marathon meal: We did Chipotle (Pete the burrito with Steak and all the trimmings, me the 3 soft shell tacos), and Steak N Shake for Shakes!

Best Purchases: Asics NY Marathon 2013 gear from the expo, Victoria Secret goodies, and that $5 umbrella that was needed!


Awesome riding everywhere.

Next stop: SRAM/ZIPP Headquarters in Indianapolis

We were lucky enough to spend a day at the SRAM/ZIPP Headquarters in Indianapolis with the SRAM crew (all geniuses hidden in sane, fit exteriors achieving things that mad scientists would be proud of) . We saw first hand how true their ideology for 20years “aerodynamics doesn’t have to come at the expense of strength, durability or comfort” resonates.


The warehouse was massive!


Next Stop: 72hrs in London for the Boardman Bike (http://www.boardmanbikes.com) 2014 Releases.

We got dressed up for cocktail hour to meet and greet the UK media (well Pete did, I got to drink champagne and attempt to act normal)J Pete got to meet the Brownlees for the first time which was a real buzz. We really got to ‘bond’ with the Boardman crew which just reconfirmed to me – Pete’s one of a kind (bias I know, those of you who really know him know what I mean), he has surrounded himself personally and professionally with companies and personalities that are unique and incredibly special.


Check these three out…

Some London Travel Tips

Best Coffee Shop: Ruby Dock in Camden Lock Market, I smelt this coffee from a mile away – literally! Their famous bean of choice is The Roasting Party (https://twitter.com/RoastingParty‎) located in Camden Lock Market Chalk Farm Road, London.


Best Specialty Store: Peloton & Co (http://www.pelotonco.cc) is a funky concept store catering to coffee enthusiasts, & avid cyclists. Boasting a wall hosting constant footage of the Tour De France, Boardman Bikes amongst giant fluffy cakes and homemade salads. Result: Mouth watering, motivational experience that leaves you wanting more.

Best Markets/Shopping with a funky London vibe: Camden Lock Markets, London (where Ruby Dock is located).

Best Food Find: The Kensington Creperie just a short stroll from the Museum. http://www.kensingtoncreperie.com

Best Activity: Exploring the Natural History Museum Cromwell Rd, London. http://www.nhm.ac.uk

10 flights within 16 days – we are happy to be home!

Coming Soon – Croatia fun Update with all the trimmings thanks to Alexis at www.fcactivetravel.com/‎

Love Jaim xx